Walmart Will Price Match Black Friday Sales

What? Walmart seems to be waging war against all other retailers this season. Price Matching Black Friday ads-it is unheard of. Here are some details from their recent press release:

Walmart is one of the only retailers that will price match competitors’ ads on “Black Friday.” Customers simply bring in competitors’ ads and Walmart will match the price of any identical product right at the register, making Walmart the easiest place to save this holiday season.1

The release also lays out the schedule for all their holiday deals.

Does this change your Black Friday plan? Theoretically you could go to only one store and get the best prices from everywhere. (Remember they have to be the exact same item.)


  1. I heard it doesn’t apply to BOGO deals though.

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