Lowes Issues an Apology for Participation in TLC's Extreme Couponing

I found this Charlotte Observer article  on Lowes Foods’ and their regret in participating in TLC’s Extreme Couponing show a very interesting read. They feel things were misrepresented and sensationalized. Really? On reality TV? No….

Here in an excerpt from the Lowes Foods’ Extreme Couponing article:

Basically they waived a few rules so the show could be taped there. They now say the show was

This season was Lowes Foods’ first time participating in the show, and the store wasn’t pleased with the experience.

“If we had it to do over again, we would not have done it,” said Lisa Selip, a corporate spokeswoman for Lowes Foods who said the show was full of misrepresentations and sensationalism. “Hindsight is 20/20.”

A case in point, she said, is contained in a promotional clip recently released online. It shows a man arriving in the grocery aisle seconds too late to purchase an energy bar after an extreme coupon shopper put every last bar into her cart.

“The guy who walked up to the shelf was one of the crew members,” Selip said. “It was all staged.”

She said Lowes, which considers itself a coupon-friendly retailer, initially thought the show would be a great way to showcase its stores nationally. “Call it maybe being slightly naïve,” she said.

Selip says the chain deeply regrets its decision to participate in the show. “My hope is our customers know we’re a company of integrity and they’ll understand we made a mistake.”

That anger could come from coupon clippers who’ll see people on the show using more than 20 coupons a day. Selip acknowledged that the company waived part of its policy for the benefit of TV cameras.

I would encourage you to read the whole article. It is very interesting as a whole. Also it will encourage you that the 40-60% savings the average coupon user gets is amazing and you should be proud of yourselves!

Thanks to Southern Savers for the link.

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