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Walgreens New Balance Rewards Program- So Long to Register Rewards?

Walgreens is rolling out a new savings program called Balance Rewards. They started the Pilot Program for this in a few markets back in May. It had less than positive reviews so let’s hope they have some of the bugs worked out!

What is Walgreens’ Balance Rewards?

Balance Rewards is a comprehensive loyalty program that offers easy enrollment, instant points and endless rewards,as well as ways to get, stay and live well at Walgreens. As part of the nation’s largest drugstore chain, Balance Rewards has the potential to reach more consumers than any other existing consumer loyalty program in the country.
There are more than 7,900 Walgreens drugstores across the country, serving nearly 6 million customers daily.

You can sign up online for free (starting Sept. 2nd) or join at checkout or any photo kiosk and start saving September 16 2012. After September 30 2012 you must have a Balance Rewards card to get sale prices.

What are Instant Points?

  • Members can instantly earn and redeem points for thousands of items in store and online.
  • Members will earn points for activities that help them stay well, like Walk with Walgreens, immunizations and — where states allow — for prescriptions.
  • Members receive exclusive access to the Walgreens online Pharmacy Chat service, 24 hours a day, 7 days a week, 365 days a year.
  • Members receive exclusive savings every week on popular products.
  • Earn points when you show your Balance Rewards card, provide your telephone number or scan your mobile phone.
  • Members can access their point totals at checkout, online or through their mobile device.

What are Endless Rewards?

  • Members can redeem points immediately in-store or online for a little something special or hold off until they have earned more points for an even greater reward.
  • Points will not expire as long as members remain active by shopping at Walgreens at least once every 6 months and redeem their points within 3 years.

There is some debate as to if this will replace Walgreen’s Register Rewards deals and I have not officially heard. But even if it does that will probably happen in phases.  My feeling is that this program will just be an addition to their existing (sort of like CVS). So what do you think? Are you excited for one more loyalty card or is your key chain as overloaded as mine? :0)

I thought this New York Times article on Walgreen’s new loyalty program was really interesting.

Comments

  1. Megan Hickam says:

    Keep us posted! Thanks!

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